Farmer Direct Co-operative Ltd is “a producer-driven business” of 60 organic farmers in western Canada that aims to provide “the world with ethically grown and traded foods”.
Their “fairDeal” initiative aims to provide consumers with “properly grown and fairly traded food products” and to “address the rising consumer knowledge of food ethics, food safety and increasing food quality expectations”.
The fairDeal initiative allows the consumer to trace their “food to the farm where it was grown” by entering a lot# found on the front of their packaging. See http://www.farmerdirect.ca/index.asp